Haitian American Videos

Pras Michel Launches Blacture Media Platform in Super Bowl Ad

Blacture
“Be celebrated. Not tolerated.”

Last night while many were celebrating the Patriots or Eagles, we were happy to see one of our long-time supporters Haitian-American Pras Michel promoting his new media brand.

Hip-hop star Pras who holds the titles of rapper, actor, Grammy winner and founding member of the Fugees bought a 30-second Super Bowl spot to announce the launch of Blacture, a “platform for black culture in America.”

The full ad, “Be Celebrated,” aired during the third quarter. Pras describes Blacture as “the epicenter for everything that is black — black excellence.” He says black filmmakers, journalists and anyone who “creates” could be included on the platform.

Blacture will include content from artists and influencers and tell stories that are underreported in mass media, according to a press release. The goal, it says, is to “promote black excellence and increase awareness and understanding of the tremendous influence the black artistic community has on American culture.”

“Pras is passionate about giving black culture a voice, and, given the controversy surrounding Black Lives Matter that unfolded throughout the NFL season and the conversations taking place in the American political arena, he believes that this is the time for a call to amplify the underserved voices in black culture,” said a representative for Michel in a statement to AllHipHop.com.

The rapper, who also runs a venture capital fund called DuSable Capital, spared no expense to create his 30-second spot during the big game. Pras tapped critically acclaimed director Antoine Fuqua to direct the commercial.

According to Adweek, the Blacture ad, directed by Antoine Fuqua (“Training Day”), is a collaboration between Michel and the advertising agencies McKinney and Leijas.

Blacture will debut in March.

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Ray Banlye Broward (BCR) Disid Evalyasyon Anviwònman an Nimewo ID Pwojè Finansye Konte Broward ak Konte Miami-Dade, Florid: 452240-1

Ray Banlye Broward (BCR) Disid
Evalyasyon Anviwònman an Nimewo ID Pwojè Finansye Konte Broward ak Konte Miami-Dade, FLORID: 452240-1

Evalyasyon Anviwònman Revizyon

Konte Broward ak Depatman Transpò Laflorid (FDOT) te devlope yon Evalyasyon Anviwònman (EA) jan Administrasyon Federal Transpò (FTA) mande pou sèvis tren banlye nan Konte Broward pou asire konfòmite ak Lwa sou Règleman
Nasyonal pou Anviwònman (NEPA). Evalyasyon Anviwonman pote sou miz an plas sèvis tren banlye sou koridò ferovyè (Kot Lès Florid) depi nan estasyon pasaje yo nan vil Aventura ale nan direksyon nò rive nan jiska vil Fort Lauderdale, yon distans 18.5 kilomèt. Nouvo estasyon pasaje yo pwopoze nan Vil Hollywood, nan Ayewopò Entènasyonal Fort Lauderdale- Hollywood, ak nan Sid Fort Lauderdale.

Objektif Evalyasyon Anviwonman a se analize efè aplikasyon pwojè a sou anviwònman fizik, imen ak natirèl. Sa a se yon avi ki anonse ke yon peryòd konsiltasyon piblik 30 jou ap kòmanse 19 jiyè 2024 epi fini 18 out 2024 pou yo ka rekiyi kòmantè sou Evalyasyon Anviwonman an. Tout kòmantè ou resevwa pandan peryòd kòmantè sa a, ak repons a kòmantè sa yo, pral enkòpore nan dokiman final desizyon NEPA a. Kòmantè yo ka soumèt nenpòt lè pandan peryòd kòmantè a nan youn nan
de fason:

 Pa imèl: BCRSouth@broward.org
 Pa lapòs US: Broward County Transit, Capital Planning and Project Development Attn: Broward Commuter Rail South, 1 North University Drive, Suite 3100A, Plantation, Florida 33324

Tout kòmantè ekri yo dwe resevwa anvan 4:30 P.M. dimanch 18 out 2024. Tout moun ki enterese envite pou fè kòmantè yo.

Tanpri note ke enfòmasyon pèsonèl moun ki soumèt kòmantè yo, si yo bay yo, yo ka pibliye nan dokiman anviwònman yo ki sikile piblikman. Yon manm piblik la ka chwazi eskli enfòmasyon pèsonèl yo nan kòmantè yo.

Yon kopi elektwonik Evalyasyon Anviwonman a disponib jiska 18 out 2024 sou sit entènèt pwojè a
(www.browardcommuterrailstudy.com) an tèks klè ak fòma pdf, ak nan fòma papye nan Syèj Sosyal Broward County Transit (1 North University Drive, Suite 3100A, Plantation, Florida 33324) pandan lè travay nòmal yo. Kopi papye yo disponib tou nan biwo FTA Rejyon 4 ki nan 230 Peachtree Street, NW. Suite 1400, Atlanta, GA 30303, United States.

Kopi enprime Pwojè Evalyasyon Anviwonman a ap disponib tou pou revize pandan lè ouvrab regilye yo nan lokal bibliyotèk piblik Konte Broward sa yo:

-100 S Andrews Avenue, Fort Lauderdale, FL 33301
-1 Park Avenue East, Dania Beach, FL 33004
-2600 Hollywood Boulevard, Hollywood, FL 33020
-300 S Federal Highway, Hallandale Beach, FL 33009

Enfòmasyon pou Kontakte:
Phil Schwab, P.E., FDOT Responsab
Pwojè Depatman Transpò Florid
3400 West Commercial Boulevard
Fort Lauderdale, Florida 33309
Telefòn: (954) 777-4524
Nimewo gratis nan (866) 336-8435, ekst. 4524 Imèl: BCRSouth@broward.org
Depatman Transpò Florid
3400 West Commercial Boulevard
Fort Lauderdale, Florida 33309
Telefòn: (954) 777-4524
Nimewo gratis nan (866) 336-8435, ekst. 4524 Imèl: BCRSouth@broward.org

Jie Bian, BCT Responsab Pwojè
Broward County Transit
1 North University Drive
Suite 3100A Plantation, Florida 33324
Telefòn: (954) 357-8532
Imèl: BCRSouth@broward.org

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